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Health Division

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Baby-Friendly Provider Resources

Becoming a Baby-friendly Provider

doctor holding baby

The Baby-friendly Hospital Initiative (BFHI) was developed by the World Health Organization (WHO) and UNICEF to help promote breastfeeding in the hospital setting and serve as a resource for mothers to get knowledgeable breastfeeding support. As part of the initiative, there are steps that need to be met in order for a hospital to become certified as Baby-friendly.

Steps to becoming a certified Baby-friendly provider

  1. Have a written breastfeeding policy that is routinely communicated to all healthcare staff.
  2. Train all healthcare staff in the skills necessary to implement this policy.
  3. Inform all pregnant women about the benefits and management of breastfeeding.
  4. Help mothers initiate breastfeeding within one hour of birth.
  5. Show mothers how to breastfeed and how to maintain lactation, even if they are separated from their infants.
  6. Give infants no food or drink other than breast milk, unless medically indicated.
  7. Practice rooming in -- allow mothers and infants to remain together 24 hours a day.
  8. Encourage breastfeeding on demand.
  9. Give no pacifiers or artificial nipples to breastfeeding infants.
  10. Foster the establishment of breastfeeding support groups and refer mothers to them on discharge from the hospital or birth center.

For more information contact Laura Grimmett, Johnson County WIC Program Manager, at 913-826-1250 or Laura.Grimmett@jocogov.org.

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